Don't get it wrong - Cross-cultural awareness in professional translation.

Mistranslations and cross-cultural miscommunication sometimes arise as a result of insufficient knowledge of certain languages and cultures. It is wrong to assume that fluent speakers of a second language are able to produce a high quality translation without any other skills or qualifications. A professional translation is more than just identifying equivalent words in a dictionary or using an online translator; professional translators are able to bring valuable cultural knowledge to the translation work, which machine translation tools cannot produce yet.

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